The Biggest Event Tech Trends of 2015

From virtual reality sales pitches to emotion-based heat maps, check out the three biggest event tech trends of 2015.

  • Beacons: While beacons are not new to 2015 (Apple released the app-pairing technology in 2013), they have become one of the most popular tools to install at major events. The low-energy transmitters provide easier networking and navigation during events like South by Southwest. The Austin, Texas event paired beacons with their SXSW GO app to notify attendees as they moved throughout the festival this year. For example, instead of waiting in a long line, the app sent a QuickCode to attendees when they were in proximity of the registration area for a simple badge printing process.